Klingspor
How Klingspor scaled to triple its marketplace sales under Operator One as Merchant of Record.
An industrial abrasives manufacturer took its catalogue back from third-party sellers and tripled its marketplace sales year on year.
+200%
sales growth year on year
6 countries
DE · FR · IT · ES · NL · PL
6 Amazon sites
run to one catalogue standard
+500%
product visibility increase
Live on
Markets
- DE
- FR
- IT
- ES
- NL
- PL
What wasn't working on its own
Klingspor's offline distribution was strong, but the marketplaces were a different game. Third-party sellers were splitting packs into smaller units, eroding the brand's price positions and confusing the catalogue. Running thousands of technical products across several countries was not something the team could fix from the outside, because it needs a seller setup in every market and the standing that comes with it.
What changed with O1
- Operator One became the seller layer across Europe, which is what makes it possible to hold a catalogue rather than watch it drift.
- The catalogue was standardised: product identifiers, listing variants and pack sizes brought under brand-consistent control.
- Brand protection runs continuously, with unauthorised sellers and broken listings dealt with at the source.
- With a coherent catalogue in place, product visibility rose sharply and sales followed.
- Six markets are run to one standard instead of six local variations.
The result
+200%
sales growth year on year
Klingspor delivered 200% sales growth year on year and a 500% increase in product visibility, across six European markets run to one standard.
Klingspor at a glance
- Which marketplaces and countries does Klingspor sell on in Europe?
- Klingspor sells on Amazon across 6 markets: Germany, France, Italy, Spain, the Netherlands and Poland. Operator One runs the operation behind those storefronts.
- What problem did Klingspor have before working with Operator One?
- Klingspor's offline distribution was strong, but the marketplaces were a different game. Third-party sellers were splitting packs into smaller units, eroding the brand's price positions and confusing the catalogue. Running thousands of technical products across several countries was not something the team could fix from the outside, because it needs a seller setup in every market and the standing that comes with it.
- What does Operator One do for Klingspor?
- Operator One became the seller layer across Europe, which is what makes it possible to hold a catalogue rather than watch it drift. The catalogue was standardised: product identifiers, listing variants and pack sizes brought under brand-consistent control. Brand protection runs continuously, with unauthorised sellers and broken listings dealt with at the source. With a coherent catalogue in place, product visibility rose sharply and sales followed. Six markets are run to one standard instead of six local variations.
- What were the results for Klingspor?
- Klingspor delivered 200% sales growth year on year and a 500% increase in product visibility, across six European markets run to one standard.
What this means if you're an Abrasives brand
If third-party sellers are splitting your packs and rewriting your listings, no amount of reporting fixes it, because only the seller can hold the catalogue. Book a call to see what taking it back would involve.
Talk to the operator behind the Klingspor story.
Same MoR + IoR setup, modelled to your category, your catalogue and your target markets.