Klingspor
How Klingspor scaled to +200% Sales YoY under Operator One as Merchant of Record.
From Offline Leader to Amazon Growth: Klingspor’s +200% Sales Increase
Headline result
+200%
sales YoY
What wasn't working on its own
Klingspor's brand and distribution were already strong offline, but Amazon's listing-level competition was a different game: 3P sellers were splitting their packs into smaller, consumer-friendly units, eroding the brand's price points and confusing the catalogue. Running 5,000+ technical SKUs across multiple EU locales — each with its own EAN, language, EPR and VAT obligations — was not something the team could solve without a local seller setup in every country.
What changed when O1 became the seller of record
- O1 became the legal seller across the EU + UK — no per-country VAT registrations or local entity setup on Klingspor's side
- 5,000+ abrasives SKUs onboarded under one master catalogue, with GTINs, listing variants and pack sizes brought under brand-consistent control
- EPR registrations, GPSR documentation and per-locale compliance handled end-to-end as part of the MoR engagement
- Brand-protection workflow run on the live storefronts: unauthorised resellers and broken listings dealt with at the source
- Klingspor kept the brand registry, IP and product development; O1 took on the legal-seller layer and customer relationship, with one monthly settlement instead of fragmented marketplace payouts
+200%
sales YoY
Within the first year of the MoR engagement, Klingspor delivered a +200% year-on-year sales increase on Amazon — built on a clean, brand-consistent catalogue rather than reseller-driven volume.
What this means if you're an Industrial supply brand
If you're an industrial-supply or technical brand with a deep catalogue and strong offline distribution, the lift here usually comes from removing 3P chaos and putting one operator on the listing-level work across every locale. Book a call to see what the model looks like for your SKU range.
Talk to the operator behind the Klingspor story.
Same MoR + IoR setup, modelled to your category, your catalogue and your target markets.